Knol: a Unit of Knowladge


Knol ( is a product from Google that allows users to post content about whatever they feel they have expertise in to th web. At first glance I wondered if this would cannabalise blogger or any other form of content publishing Google already has on the market. After diving deeper I realized that knol is between a blog and a wiki. In that it’s not just for posting information in a time line like a journal, although there are plugins to make blogging apps work less like a journal and more like a site, and it isn’t modertated bu some elite “truth finder” entity like a wiki.

About 6 months a go a friend asked mine asked me for some direction when trying to figure out a way to put up what he knew about his local citities night life, as he found many people came to him for suhc data, but he didn’t want it to neessacarily be a blog. A blog in his eyes was to date based and abstract. He wanted a different interaction model that allowed users to dive into specific ascpets of information about going out in his city. Not knowing of Knol at the time I told him the simplest thing to do would be to start writing a blog and if there is traction but some extra time into manipluate the front end to cater more to his needs through stylings and graphics or plugins. So based on that interaction with him then I can see exactly how Know could have an audience to cater to.  I offered this tool to him recently and he seemed pretty excited about it. I awat his response on how much better it is then the blog and I’ll be sure to let y’all know what he finds as soon as I get the info myself 🙂

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