Tag: startup

The Studio Era of Startups Has Begun

For decades, the startup game has been a one-shot endeavor. You rally a team, raise money, pick a problem, and commit. If you’re lucky, you pivot when you have to, maybe once or twice. But fundamentally, you’re placing a single bet. Pouring your time, capital, and reputation into one idea.

That world is changing quickly.

The world is focusing on their ability to now code more with fewer people, or allow folks with less coding skill to vibe code to success. The fact is, the amount of code was never what made a startup successful, or the number of coders. If that were they case no startup could disrupt a large, well funded, company. More significantly, a new paradigm of startup is emerging, one that leverages the startup creativity and ingenuity. One that helps founders evolve from creating a company with a product, but for just as much cost and time a studio of bets. One that moves with the agility of a hacker and the creative churn of a film studio. And AI is the accelerant.

Imagine if all the studios and accelerators you know were now able to be run by a few founders, with as little funding and workforce as the typical garage startup.

Every Startup Can Now Be a Studio

What’s different today isn’t the concepts, it’s the economics.

The execution bottleneck has collapsed:

  • Build v1 of an app in days, not months
  • Ship a prototype in the time it used to take to write a product spec
  • Generate research, copy, and flows on command
  • Test real experiences with minimal investment
  • Multitasking and directing employees has merged into one skill.

A solo founder can now run what used to require a venture studio’s entire apparatus. A three-person team can operate multiple product lines simultaneously in a pre-seed stage or earlier stage.

This isn’t just “faster iteration” it’s a change in who gets to play and at what breadth an entrepreneur can address a market.

The old studio model was top-down: institutions funding experiments. The new model is bottom-up: individuals becoming their own institutions.

When indie hackers ship 12 products in a year and 2 of them hit, that’s not hustling. That’s systematic creative output.

The Rise of the Experiment Engine

The shift isn’t just technical it’s philosophical.

Traditional startups were binary: succeed or fail. Traditional studios were capital-intensive: big bets, long cycles.

But now you can run a creative system where:

  • Failure is cheap
  • Iteration is constant
  • Signal emerges from volume
  • Products are hypotheses, not commitments

This is what studios do, but now it has been democratized. Again, it isn’t the amount of code and workforce people should be focusing on as they predict the future, it is the breadth of creative experimentation and lack of wide nets of attempts to fund a winning idea be limited to heavily venture funded organizations.

Pixar doesn’t bet the farm on a script — they storyboard, test scenes, rework characters. Record labels don’t drop millions on a demo — they release singles, test styles, build momentum.

Now individual founders can operate with the same creative methodology at a scale never before possible.

Remember “ghetto testing”? Half-baked landing pages, fake feature toggles, manually faked automation? All just to see if anyone cared.

Today, you don’t need to fake it. AI and automation let you spin up real features, fast with polish, interactivity, and branding.

This isn’t just efficiency. It’s a mindset shift. Testing doesn’t feel like cutting corners anymore. It feels like genuine creative exploration.

From Founders to Creative Directors

In this new world, successful founders aren’t just CEOs. They’re creative directors.

They guide taste. They shape vibe. They ask: “what world do we want to live in, and what prototypes can get us there?”

The core skill isn’t managing or scaling, it’s imagining boldly and moving quickly enough to find signal before the market shifts.

The Individual Studio Playbook

The next generation of great startups will operate more like personal creative studios:

  1. Default to prototyping — Ideas aren’t precious until they prove value
  2. Build multiple product lines — Portfolio thinking, not single bets
  3. Use AI as infrastructure — Not just to code, but to design, write, and explore
  4. Kill fast — Speed means nothing without the ability to stop wasted motion
  5. Treat products as experiments — Hypotheses to test, not commitments to defend

The Democratization of Venture Capital

When the cost of experimentation drops to near-zero, everyone becomes their own venture capitalist.

You don’t need Rocket Internet’s playbook. You don’t need Betaworks’ capital. You don’t need Y Combinator’s batch.

You just need curiosity, taste, and the willingness to ship quickly.

More strange tools. More niche apps. More absurd experiments that just might work. We’re not heading into a world with fewer opportunities — we’re heading into a world where more people get to be entrepreneurs.

The studio era isn’t coming. It’s here.

The question is: Are you ready to be your own venture studio?

More tips for early stage startups

Key Strategies for Startups: Control Your Tech, Move Fast, and Value Equity

If you’re a tech company, don’t outsource your core tech to another firm.

Think of your core tech as the heart of your company. It’s what sets you apart and drives your unique value. When you outsource this vital part, you risk losing control and potentially building something unnecessary as you adapt to feedback. No matter how loyal and supportive an outsourcing firm may seem, their primary goal is to grow their own business, not yours. Even if you offer them equity, their interests won’t fully align with yours—they are billing by the hour while you’re focused on trimming down for an MVP.

I’ve seen many bootstrapped firms spend hundreds of thousands of dollars, only to end up with an unfinished product they don’t fully understand. By keeping your core tech in-house, you stay agile, protect your intellectual property, ensure everything aligns perfectly with your vision and goals, and invest in your corporate tech culture.

You’re supposed to be a fast, nimble startup. Being stealthy will more often hold you back than set you up for a “blowout” go-to-market strategy.

You are building your startup because something is missing from the market. This inherently means it has yet to be addressed or addressed successfully. Either you will be the one to succeed where others have failed, or you won’t. Rarely does a large firm, which is not already chasing the market you are attacking, suddenly “steal your idea”. Large firms are slow-moving and full of bureaucracy. They have not innovated because their goal is to preserve their brand and existing income streams. If they did “steal your idea” chances are they would do a horrible job. More importantly, if you can’t do better than what they attempt, what’s your “x-factor”?

More likely, those large companies will become one of your investors or try to acquire your business and novel expertise. Why would they risk building a new department or team internally (and potentially fail – bad for the brand) when they can simply buy it after it has proven successful? If you’re still not convinced and think a few months to a year of stealthiness will prevent another company from copying you, consider this: if it were possible to copy you so easily, would you really have a chance of succeeding in the long term anyway?

As a startup, your biggest strengths are your speed, focus, talent, and flexibility. Large companies aren’t built for these advantages. Staying in stealth mode might seem like a smart strategy to build suspense or keep others in the dark, but it will slow you down and limit your options. Early feedback from customers, investors, and the market is invaluable for refining your product and strategy. By staying too secretive, you miss out on crucial insights and an opportunity to build relationships. Instead, embrace openness—engage with your market, gather feedback, and iterate quickly.

You aren’t bootstrapping well if you are paying others cash to do your core work. Your equity is even more precious and should motivate value, knowledge, and culture.

Bootstrapping is all about making the most of your resources. If you’re spending cash on tasks you could handle internally, you’re not bootstrapping effectively. Instead, consider using options to attract and motivate talent who are passionate about your mission. This not only saves cash but also builds upon your value with equity while creating a committed team culture that’s deeply invested in the company’s success. Equity can be a powerful tool when focused on building long-term value. Remember, your cash is limited. Equity will be the foundational element for future rounds, when used wisely it can drive long-term value and loyalty.

You may not yet be a venture business

It’s exciting to think about raising money, but venture is meant to fuel powerful growth and value. If you already have paying customers lined up, and those sales or design partners could lead to changes in the product you may be giving up equity for the wrong business. If you need money to pay for the time between invoices and payments consider debt financing to cover your float. This isn’t always the most exciting feedback to hear, but if you haven’t considered these tactics then you may be doing a disservice to your business’s ability to evolve properly.

Get a Visa for your Startup

Have  a startup? Thinking about living in a new city? Maybe even one abroad?

Well, you may be in luck.

If you haven’t noticed, there is a globalization of startups happening. The world is becoming not only more accepting of the startup mentality, but working hard to nurture it.  So much so that many countries now offer visas, and even cash, to startups willing to relocate.

Below are a few I’ve heard of. If you know of others let me know and I will add it to the list!

Chile

Startup Chile

Canada

My Startup Visa / Article

France

French Tech Ticket

Spain:

NY Times Article

UK (United Kingdom):

Tier 1 Entrepreneur

EU (Europe):

The EU

Italy

Italian Startup Visa

Dubai

Dubai Startup Visa

Singapore

Singapore Entrepreneur Pass

New Zealand

NZ Work Visa 

Ireland 

Start a business in Ireland

Hong Kong

http://www.rosemont.hk/worldwide-location/hong-kong-entrepreneurs-visa-/

Netherlands (Dutch)

Dutch Startup Visa / PDF

Denmark

Startup Denmark

Interested in getting a visa to the U.S?

U.S. Startup Visa Options

 

9 Ways to start learning about (or investing in) startups and entreprenuers

imgres-4“I’m looking to start investing in (and learning about) startups. Where should I start?”

I get this question a lot, so I figured a blog post may the optimal way to answer it moving forward. 🙂

Of course, it goes without saying that investing in – well – anything really, comes with its own sets of risks.  [Blah blah blah, legal jargon]

For starters, Angel.co is a great launching point (if you haven’t already signed up I suggest you do so.) There you can learn about, and meet, all kinds of startups ranging from super early to the more later types. Meet entrepreneurs, people who want to work in startups, or find a startup or syndicate and place a bet on an idea you love.

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To get in on an investment round for a pre-IPO company start with FundersClub.com and EquityZen.com. They’ll send emails intermittently letting you know when a fund is being made available.

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If you want to get shares in companies that are NOT doing rounds or looking for an investment then you’ll have to buy shares from current or former employee on a private marketplace. Sharespost.com and SecondMarket.com helps facilitate that process.

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If your goal is to just find a way to invest with more upside than a bank and less risk than a stock, I suggest using LendingClub.com for microloan investments. There you give out roughly $25 per person to thousands of people looking for them. You’ll have to keep your money in for a couple years (although there are ways to liquidate sooner if needed) but you can see about 5%-20% annual returns depending on what you set your risk tolerance to.

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Tangentially, if you are looking to meet entrepreneurs and get in on a more personal level to invest, become an advisor or just learn about the startup community, there are a few options: StartUpTravels.com that connects you to entrepreneurs around the world (full discloser, it’s a project I am working on now,) FounderDating.com and CoFoundersLab.com where you can meet other founder types to start a business are worth noting.

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If you are looking for a more in-depth look at the risks that go along with some of the investing products above you can check out my friend Daniel Odio’s blog here: http://danielodio.com/show-me-the-money-six-strategies-to-put-your-cash-to-work

Zero to One


I really loved this book. Peter Theil’s blunt and sometimes abrasively honest concepts are very “Purple Cow” and right up my alley. E.g. make big claims from observations and work out why they are wrong or right. Although there are some things I didn’t agree with they are done so in a way that pushes me to reevaluate my reasoning. For the many things I did agree with, it is always nice to have someone better articulate concepts and back you up with some solid experience.  10X yo self.

You can see my running read book list on Facebook here https://www.facebook.com/sshadmand/books

Work. Life. Love. Balance. Stories From Startup Folk

Startup LoveI saw this article posted by a friend on FB by Scott Weiss a VC at Andreessan Horowitz called Success at work, Failure at home. 

To me pulling back the curtains behind a life, relationship or personality allows us to see the truth: that there is no such thing as the “perfect life” to aspire to. Instead we are all simply working hard on the goal of being the best people, friends and mates we can be. So don’t be so hard on yourself, learn a little, and share a lot.

With that in mind his post inspired me to post this learning from my own life as a serial startup/”entrepreneur guy” in a relationship.

 

Why You Can’t Optimize for Intimacy

The style of conversation that helps drive interaction, trust, and motivation within a business and its employees doesn’t translate completely with a person you have an intimate, loving, sensual, and sentimental obligation to.

Some things do translate well. For instance, the patience and even keeled temperament required to maintain a level of respect and openness is important to both work and home lives. On the other hand the levels of distance and tone you employ can have a stark difference between the two environments.

As an example, working on an emotional issue with a significant other doesn’t work well with checkins, progress updates, and check lists (which can be cold to a person you sleep next to every night.) While on the other hand focusing deeply on emotions doesn’t work well when communicating clear objectives and goals with peers and employees (that you hopefully don’t sleep next to – ever.) Again, there is some overlap, but the differences are monumental.

For me, being a startup guy in a relationship is a constant lesson in understanding those differences; not focusing on “optimizing” for your relationship but simply nurturing it together.

So in short as the title says: do not optimize for intimacy. And I know if you are a startup person you are thinking right now “I disagree, of course I can if I just…” Stop right there. I know you “can” – but don’t. — I know you think you can – but don’t! The other person may be feeling more focused and diligent (yay!) for now, but probably feeling less connected, heard, loved, or nurtured over all. Even worst they may be feeling like they are at work – and not in a “intimate relationship.” (boo!) :-p

 

 

Efficiently Inefficient: Processes that can improve quality and quantity of life

For our latest project at Socialize Isaac and I are going to increase the release cycle even further and go from a few releases per group per week, to a few releases per day. I find moving more efficiently and quickly over the years always takes a few non-intuitive jarring mental steps. (If they didn’t we would have been way more efficient as a society way earlier on in history).

Here are a couple things that always seem to be the foundation of inching your way up the efficiency hill.

1) Get to a point at which you truly trust your results, not just feel good or secure about them, but quantitative based results that have a quantitative “I trust this” number. This is what I call the “don’t look over your shoulder moment”, because if you’re looking over your shoulder to make sure nothing has gone wrong, you are not looking forward to make sure new things go right. This accomplished with unit/itests tests, or in our everyday lives marking your calendar or adding a reminder. Even at managing people in the office, time and time again setting up employees to be trusted and autonomous, with a simple audit system to make you aware only if something is wrong, has proven time and time again to produce happier, more creative, more productive employees in a company that can scale. Basically every one wins big when you make sure you create process that handles things that are set to let you know if you need to take action, and quite %100 otherwise.

2) Really reconsider what you’re are willing to bare in mistakes. This is usually a major brain switch moment. Sometimes people can work 100x more efficiently and productively if they just allow themselves to be wrong for a totally fixable 1 minute per year. Yes your server may go down once a year, but instead of working hard to make sure that never happens (which is impossible), work hard to make sure systems are in place to recover super quickly. The funny thing is when you accomplish #1 above, mixed with this #2 item, you start performing better than you could have imagined.

3) Remove process that is there to support the more intuitive faux “warm and fuzzy” feelings that keep 1 and 2 from happening.

4) Always push yourself, and those around you, to test process that offer efficiency gains even if you don’t feel comfortable at first. Comfort is often the foundation of slowness, and trying new things even against your “better judgement” are the only ways to break free.

 

For you nerds out there, here is the article from github Isaac passed on to me that sparked our latest evolution in product releases. Although this post and its sentiment are, in my book, universal throughout life and business and not code.

http://scottchacon.com/2011/08/31/github-flow.html

Use Case: Searching for PMF

Scan.me is great use case for focusing on the right customer, not just the right product.

AND that the product doesn’t *have to* be complicated or new to be wanted.

It just has to be easier to use, and packaged up better then the alternative.

http://techcrunch.com/2012/02/23/scan-gets-1-7m-from-google-ventures-and-shervin-pishevar-to-make-qr-codes-actually-useful/

 

Leave the caves and create your tools!

GAE offers a free to get started approach, along with an instant “hello word” initial environment, making sandboxing ideas and building helpful tools for productivuty a snap.

To get started, download GAE, press the plus sign in the bottom left corner. Set the directory you would like to work out of and your almost done. Well, at least you are already at the stage you need to be to start playing with the system locally, in what we call the development environment (No one can see your system but you.) Just hit the [play] button on the GAE dashboard and you are running with your first environment. Just click the Browser (the compass looking thing), or go to http://localhost:8080 in your browser, and you should see your first “hello word“! It is quite reassuring to see it work so smoothly (if indeed it does), and if this is the first time you have coded, trust me they have taken out a hell of allot of pain out of the tedium it can take to get here.

Without getting into the nitty gritty of code just yet, let’s push your baby to production (That means make it live/accessible to the world). That’s right, you are about to push a web application live to production!  First create a new app at the google app engine home page and follow the steps there (setting up your yaml for upload). Your yaml file tells google which app your are updating when you do so. Not making sure your yaml matches your project is like  you sending mail through the USPS without out a “from”/”to” address.

Once complete, press the blue arrow pointing upward (the “deploy” button) and it will deploy (AKA: push to prod, go live.)

Once deployed, you can update, monitor, or even share you application with the world. And all for free. Not that this baby would get allot of attention in its current state (just a “hello world”), but if it did, it would also be scalable. I mean 10 years ago this would have cost you quite a bit of time money, especially if you didnt know allot about server configurations, apache, linux, or windows server, or…well you get the idea.

There are a few sample apps you can play with on the GAE site. If you are ready, start developing some code i Python. Maybe had a hellow world message of your own.

When you start feeling saucy, try and create a model. A model is a data structure you can save, or persist, data to your system. Again to you newbies out there, this is the equivelent of your granfather telling you, “back in my day I had to walk up a hill in the snow to get to work, and up a hill in a blizzard to get back.” Setting up a database on a production server was a skill on its own, but to create one that is scalable, and without the need to architect it is amazing. You see, based on the models you create GAE intuitivley creates your “database”, stores it efficiently, and assumes where indexes need to be placed. You really don’t have to understand any of this, but if you want to you can look up those terms have at it: indexing, database, architecture, MVC…. Like I said, I’m just an old guy complaining about hills.

If you are still a bit timid about getting started, don’t worry there is a baby step in between these tween sized steps that can help you get ramped up before you start churning out lines and lines of code. Click on the “SDK Console” button on the GAE dashboard. It will open up a web page that is running locally, on your stage environment, that gives you windows into your system to hack around with. (This console lives inside your development app, so don’t forget to run your new app to get access to it.) Once in the console, click “Interactive Console”. There you will have a very rudimentary terminal that you can write temporary test scripts in. The output is shown on the right of the screen. This is a great place to get errors, make mistakes, and go nuts! (Note: The SDK Console also houses your development DB, so you can check to see what data you are saving after you have attempted to save it.)

Note: The easiest way to get started as a newbie, in my mind, is by using Python in GAE. Java, although awesome, is a bit more advanced.

I recently used GAE to create a few projects to help out the team. One for TeamCity monitor to view coverage reports and if a build is broken or not. And also one for Pivatol Tracker to help our press and marketing interpret what is coming out of the product pipeline, if its ready, and what are the stories of value within. I will post templates for those projects in the near future.